I’m asking this question because of several related recent events and perspectives. How do you increase the chances that the professional development you attend and the professional development that you send your staff to “sticks” and ends in changes in behavior to achieve your goals (either personal or schoolwide). I’m going to give my three perspectives, then ask you the question again at the bottom of the post. As one of my colleagues, Dave Hofmann quips, “this is known as a non-rhetorical question-I ask and you respond…” in a joking manner (he ALWAYS gets a laugh out of this).
Perspective One-The “Presenter”: As a workshop leader and facilitator, I’m frequently asked to “do a session on XYZ (fill in the topic). Generally, the sessions go well, I receive candid feedback on where I hit and missed the mark by use of “smile sheets” or ratings scales with comments. Like all facilitators, I look at these and work to improve each time, finding both the comments and the raw numbers valuable. Yet in many cases, I’m part of a larger initiative within the district. Some of my colleagues call this “drive by PD”.
Perspective Two-The “Participant”-I’ve also been involved with a number of initiatives where I have been a participant in either a long term program or as a conference attendee. Almost always, I’m impressed with the quality of the presenters and the behind the scenes work of the support people who make these events (either within a district or at the state or national levels). They remind me of roadies who make the sessions flow sooo smoothly (at the risk of showing my age, cue Jackson Browne ‘s version of “Stay a little bit longer“). Yet when I return to the office, the good ideas get caught in the flotsam of the daily rhythm and flow that intensifies when I return to work.
Perspective Three-Dan Heath- I’ve read and reread Made to Stick and have had the good fortune to chat with one of the authors, Dan Heath. The premise of the book is that you have to find ways to make your message “stick”. I started wondering, if message stickiness is good (and I believe it is), then what are some concrete ways that you can use to make your message stick, then can you use similar principles to make PD for your team and for you ‘stickier?” I combined this thought with a re-read of several other articles and books from the business world (Execution and the Knowing-Doing Gap), which remind us that it really is a disciplined focus on implementation, rather than simply talking about what we are going to do that has the biggest impact.
NOW, here is the non-rhetorical question: Given all the myriad decisions and work that we all do on a given day, how do you transform the good intentions that you get from professional development, conferences, fellow bloggers (like LeaderTalk), and your readings in professional journals “stick” to help you achieve your professional and personal goals?
Stay tuned (I hope) for LOTS of responses.
Chris